This was a fun little project for a friend of ours at Showcard. After her interviews at Western Illinois University, we created this custom thank you card printed with the WIU purple on an iridescent paper with an accompanying gold envelope. Nice touch I’d say. She didn’t get the job but man… Showcard gives her an A for effort!

Here’s the postcard, posters, and banner that were incorporated in the campaign “An Education with Style” that took best of show in the print category at the 2009 Decagons.  This campaign was geared towards building awareness for the college. The banner is my absolute favorite piece here – awesome photography!

Here’s the Midwest College of Cosmetology graphic standards manual. And the first peek at one of their new photos we’re incorporating into their admissions collateral.

Here are a couple pics of the Midwest College of Cosmetology logo and stationery system. These went over pretty well at the Decagon Awards and all the folks at the college are really enjoying their new do! It was a complete make-over where we got to completely re-invent their visual identity. This included new colors, logo, font styles, photos…  and pretty much everything else you can think of.

FOR IMMEDIATE RELEASE

4/28/09

Creative excellence recognized with 6 Decagon Awards

DECATUR, IL—Showcard Studio, a full-service graphic design agency serving Central Illinois, earned the prestigious Best of Show honor along with five first-place awards in the recent Decagon Awards.

The agency proudly accepted the Decagons’ highest honor for a Midwest College of Cosmetology print campaign, An Education with Style. The strategy integrated posters, postcards, a guest service menu and an indoor banner to successfully raise awareness for the college.

The Decagons, an annual creative competition sponsored by the Decatur Ad Club, recognizes superiority in print, electronic, broadcast, outdoor, trade show, and many other categories.

“We’re so pleased and honored that we can bring our clients’ strategies to life,” says Brook Paslay, co-owner of Showcard Studio. “This work is a great showcase of our ability to create highly customized, cost-effective solutions based on clients’ design needs.”

Showcard Studio’s work for clients including The Good Samaritan Inn, Land of Lincoln Credit Union, and Midwest College of Cosmetology received recognition. In addition, the shop collected an award for self promotion.

On top of its Best of Show honors, Showcard Studio collected first-place Decagons for the following:

· Outdoor, Including Banners and Signage—The Good Samaritan Inn, Billboard Campaign

· Posters—Land of Lincoln Credit Union, Tower of Trivia

· Advertising Campaign—Midwest College of Cosmetology, An Education with Style

· Self Promotion Collateral—Showcard Studio, Direct Mail

· Logo Design/Corporate Identity—Midwest College of Cosmetology

About Showcard Studio
Showcard Studio is a new breed of design. Armed with passion and creativity, this full-service graphic design agency pushes envelopes, welcomes change, and harnesses ideas to meet and exceed client needs every time. From print to web and beyond, the award-winning team tackles projects ranging from the smallest components of a marketing scheme to full-out visual branding for a host of local and regional clients. Find out more at www.showcardstudio.com.